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Data Privacy Policy

We take data privacy seriously at Novity. This policy outlines how we handle and protect the personal data collected through our dynamic redirection software.

1. Information Collected

We collect one type of information from our end-users:​

  • Usage data: We collect information about when a redirection URL was opened and how many times it was opened. We do not collect any information about who opened the link or any other personal information..

2. Use of Information

We use the information collected solely for the purpose of providing our dynamic redirection software services. We may also share aggregate tracking data on our social media channels or to other clients if needed. For example, "Client A has averaged 100 taps this month", "Client B surpassed 10,000 taps", etc. This data will not include any personal information. If the sharing of interaction data is not wanted please, notify our team.

3. Data Retention

Usage data and redirection URLs are retained for as long as our clients are subscribed to our services.

4. Security Measures

We implement appropriate technical and organizational measures to protect the personal data collected through our dynamic redirection software. This includes regular security audits, encryption of data in transit and at rest, and restricted access to our systems.

5. Rights of End-Users

End-users who click on a redirection URL have the right to know what data is being collected and for what purposes. They may also exercise their rights to access, rectify, erase, restrict, or object to the processing of their personal data by contacting the data controller at


6. ​Changes to this Policy

We may update this data privacy policy from time to time to reflect changes in our data processing practices or legal obligations. We encourage our clients and end-users to review this policy periodically.

If you have any questions or concerns about our data privacy policy or our data processing practices, please contact us at

Novity Inc.

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